SmokeStix

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smokestix portfolio

Project Overview

Smoke Stix is a leading Australian brand offering high-quality vaping products, accessories, and e-liquids. The client required a robust, visually appealing, and conversion-focused e-commerce platform to showcase their wide product range while ensuring compliance with industry regulations. The main objective was to provide customers with a smooth shopping experience, clear product categorization, and secure payment options.

The Key Challenge


Built a Shopify-based store tailored to the brand’s modern and bold identity, with a clean and intuitive navigation structure.

Ensured seamless browsing and purchasing experiences across devices, from desktops to smartphones.

Organized products by type, flavor, and nicotine strength, allowing users to filter and find products quickly.

Integrated an age verification popup to comply with Australian vaping product regulations.

Added discount codes, featured product banners, and a customer rewards program to encourage repeat purchases.

Streamlined cart and checkout processes to minimize abandonment and increase conversions.

Connected with email marketing tools to run campaigns and newsletters.

Impact & Results

The new Smoke Stix store strengthened the brand’s online presence, offering an engaging and trustworthy platform for customers. Post-launch metrics included:

Higher add-to-cart rates
Increased repeat purchases through loyalty rewards
Reduced cart abandonment with an optimized checkout experience

Testimonial

Project Details

smokestix.com.au
Australia
Vape & E-Cigarettes | E-Commerce

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